Logo and Brand Guidelines
Don't use logo on top of 'busy' background or poorly contrasting colour
Avoid use of logo on top of photo or other artwork that is too detailed to allow logo to standout (eg, white logo on yellow background).
When to use the logo
The logo must appear on all Council-published documents. If space prevents use of logo at legible size, the words “Nelson City Council” must be used in its place.
Use the right colours
- One-colour logo
PMS 3005 - CMYK logo
100% Cyan, 37% Magenta, 0% Yellow, 0% Black - Black logo
Reverse white logo (where background is dark, for legibility)
Web
- RGB
Red 0 - Green 129 - Blue 198 - Hexadecimal
0081C6